Setsubun: The Day Before Spring, Demons, How to Eat Eho-Maki and Throw Your Beans

Setsubun: The Day Before Spring, Demons, How to Eat Eho-Maki and Throw Your Beans (節分: 立春、恵方巻、炒り豆、豆撒き)

Setsubun 節分

On February 3rd, people in Japan celebrate Setsubun, the coming of spring. Special sushi rolls called Eho-maki (恵方巻) and eaten while facing the auspicious direction for that year. After dinner, roasted soy beans, or iri-mame are thrown out the front door of the house to cast out demons (oni), disease and bad fortune and welcome spring and and a new year of good fortune.

Paku did some shopping at one of the major department stores in Kyoto and came over with some tasty Setsubun goodies.

Setsubun is associated with The Chinese New Year, or Lunar Calendar which was used for centuries in Japan, so this is a coming of spring festival as well as the traditional new year. It is still an important event in Japan. Setsubun properly refers to the day before the coming of any of the four season. So, this is actually, risshun (立春) , spring Setsubun.

Setsubun dinner is simple, sushi rolls (makizushi). The proper way to eat this dinner is to face a certain direction, this year it was south-east, and eat the entire sushi roll without stopping. Don’t speak, just make your wish! This takes longer than you might think, so you have time to wish for a lot!

Eho-maki, Iri-mame and Oni (demon) MaskSetsubun 節分

Eating the entire makizushi in one go is quite difficult and I would imagine that more than a few people have choked to death while eating their makizushi according to the rules.

This makizushi is called ehomaki (恵方巻) literally, ‘direction of blessing roll’, wrapped in egg is quite an innovation to my eyes. The oni is branded (yaki-in) on the sheet of egg that is used to wrap the sushi. While it is common to see a single yaki-in on various foods in Japan, usually egg based creations, we had never seen one like this where it covers the entire thing like this.

Someone must have invented a new machine, I thought!

Setsubun Sushi Rolls, Eho-maki – detailSetsubun 節分

Machine-made or not, it was one of the best damn makizishi I have ever had, and fun to eat!

It came packed in a cute little box to boot. Japanese put lots of energy and effort into packaging.

About those beans. The beans are roasted soybeans. They taste just fine if you are in to roasted soybeans, nothing to get real excited about, taste-wise.

What to do with the beans:

Iri-mame and an Oni (demon) Mask – detailSetsubun 節分

What you do here is put all the beans in a big bowl then each person counts out the number for your age, placing them in your own blog or plate. This is done after dinner.Then, together you count, one, two, three.. and eat one bean for each year.

This was actually the first time I had done this properly as Paku is a real traditional Japanese girl. Seeing my life as a plate of beans was strange.

As Paku was counting and we were eating beans, I was thinking in my mind the landmarks in my life that came to mind when I picked up each bean. First memories, first pet, t-ball, golden birthday, first kiss, — Paku was born –, lost my virginity, traveled abroad, graduated uni, came to Japan, turned 30.

As Paku was eating her last bean, she said out loud, “How long I have known you, darling!” Oh, sweet!

Some people eat one more bean, this is said to protect your from getting a cold and others say that it ensures a year of happiness.

Then with the remaining beans, you take them to the front door and say “Oni wa soto! Fuku wa uchi!” (鬼は外! 福は内!) Literally, “Oni out, good fortune in!” Then throw them out in the street. As this is the beginning of spring, some people say “Out with the old and in with the new!”

According to Wikipedia, in one region of Japan, they say something like “Oni‘s eyeballs — SMASH! SMASH!” I like that one!

I tried it out on Paku right away. As she was quietly reading after dinner I blurted out, “Paku’s eyeballs — SMASH! SMASH!”

Terrified, she looked at me like I was pointing a knife at her. I thought she was going to run away or call the police, maybe both! (The Japanese words are really scary.) I retorted, that I was just trying out what I learned on Wikipedia and that IS what they say in up in Fukushima Prefecture.

The throwing of beans, called Mame-maki (literally, bean scattering) dates back to ancient Japan. A Heian-era monk is said to have driven away a demon by throwing roasted beans at him/it. Ah, life must really have been simpler back then.

So there you have it, Setsubun. Ehomaki and roasted soybeans. Another fun Japanese festival intricately intertwined with food.

Eho-maki, Iri-mame and Oni (demon) Mask
Setsubun 節分
notice the box in the background.

KyotoFoodie Setsubun Articles
Setsubun Ehomaki, Mame-maki and Grilled Sardine
Setsubun Customs: Hiiragi Iwashi (Holly and Sardine Head)
(2008) Setsubun: The Day Before Spring, Demons, How to Eat Eho-Maki and Throw Your Beans (this one)

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9 Responses to “Setsubun: The Day Before Spring, Demons, How to Eat Eho-Maki and Throw Your Beans”

  1. Kat says:

    I love the look of that ehomaki! Never saw one like that before 🙂

  2. PekoPeko says:

    Hi Kat,
    Yeah, I know! Doesn’t it look like someone invented a new and fantastic machine?
    Once on NHK, I saw this documentary program about the inventor that has more patents for wagashi making machines than anyone else. It was AMAZING!
    Maybe he got into eggs recently?
    Oh, I was over at Isetan the other day and saw that Salon du Chocolat dealie that I learned about from your blog. Whoa! That is a heck or a lot of chocolate, and so beautiful!
    I wish there was a way to quantify how much energy is spent in Japan on developing new food and making food beautiful.

  3. Kat says:

    I’m glad you were able to check out that chocolate fair 🙂 I wished I was going to be in Tokyo the week after that fair, they had an awesome selection of chocolates for Valentines.

  4. Cindy says:

    I love it,
    When I was little, I always saw that “throwing beans” action on TV shows or in comic books, but I never really know about the whole process.
    Now that after your detailed explanation,
    I finally understand this tradition, and I love it,
    Wish one day I can get a chance of celebrating it in Japan!

  5. PekoPeko says:

    Hi Kat,
    I want to go again. I was there on Sunday and it was SOOOOO packed that I just had a quick look around near the entrance. It looked amazing. I thought it WAS for Valentine’s Day though.

    Hello Cindy,
    You saw it on TV when you were little? Not in Japan, I take it.
    Yes, it is an A-OK festival. When you try it be sure to say, “Oni’s eyeballs — SMASH! SMASH!”

  6. Christa says:

    I love the “ONI’s EYE BALL – Smash Smash” part the most. Maybe I should try to come to Japan during the Traditional New Year so I can say it too. 🙂

    FYI, I have added your blog to mine.


  7. Lori says:

    On the news last night I saw a zoo in Japan trained an elephant to shoot the beans out with his trunk! They said it was really hard to train him to do that because they always wanted to just eat it. 🙂

  8. PekoPeko says:

    Hi Christa,
    Yeah, ah be careful with ‘SMASH! SMASH!’, it sounds very violent to Japanese.
    Thank you for adding KF to your blogroll!

    Oh! you are ISAAC STUDIO? Those are some hot photos! I was admiring them the other day.

    Hi Lori,
    I love the Kona Coffee Dark Chocolate Cake with Macadamia Nut Sauce! Gotta try that one!
    Bean shooting elephant, I suppose the elephant gets a kick out of that too.

  9. […] is a makizushi (roll sushi) that is eaten on Setsubun. When you eat eho-maki you have to face a certain direction, it changes every year, eat the whole thing without stopping […]

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